We believe in do-it-yourself investing. We think controlling your own money can be more rewarding than relying on money managers or robo-advisors who put your portfolio on autopilot.

That’s why tastytrade gives you every edge possible with the technology, rates, and support that help you succeed more easily on your own. We’re as serious about your money as you are, and we work for you who are brave enough to take your finances into your own hands.

Who we are

Executive Leadership Team
Scott Sheridan
CEO, tastytrade, Inc.
Co-founder, thinkorswim
Co-founder, Sosnoff Sheridan Corporation
CBOE Floor Trader
Tom Sosnoff
CEO, tastylive, Inc.
Co-founder, thinkorswim
Co-founder, Sosnoff Sheridan Corporation
CBOE Floor Trader
JJ Kinahan
CEO, IG North America
VP & Chief Market Strategist, tastytrade
CBOE Floor Trader
Linwood Ma
CTO, tastylive, Inc.
CTO, thinkorswim Group, as a private company

In 2009, Scott Sheridan and Tom Sosnoff sold thinkorswim, and many assumed they would retire. However the founders of modern fintech had their own plans. With Tom busy building tastylive, Scott set out to create the best trading experience possible.

Founded in 2017, tastytrade puts traders first with industry-leading customer support and cutting-edge technology.

We traded at the Chicago Board Options Exchange

We were forged in the fires of physical floor trading. In the pit we learned how to be smart, creative, and resilient with finance. We quickly learned that we look at the market in a different way. Once we understood the value in leveraging options to sell premium, we needed a new space that would allow us to trade more boldly and efficiently.

1981 to 1999
  • person 81Tom Sosnoff starts trading at the CBOE
  • person 87Scott Sheridan starts trading at the CBOE
  • ring 95Tom & Scott found the Sosnoff Sheridan Corporation
  • ring 99Tom & Scott found thinkorswim
  • person 99Linwood Ma joins thinkorswim Group as CTO
We helped pioneer options trading technology for the retail trader

There was no brokerage or software to help us trade how we knew we could. So we built a firm with the services we needed and a platform with the features we wanted to do it our way. We even traveled the world to share our success and to show people of all types that they could trade like us and win at it. After being made an attractive offer to sell the brokerage firm, there was much contemplation about the decision. Ultimately, it was an offer we couldn’t refuse. After all, we’re traders...

  • ring 09thinkorswim acquired for $750M
  • badge 13tastylive wins Chicago Innovation Awards People’s Choice
  • star 16tastytrade is approved as an introducing Broker-Dealer
  • ring 17tastytrade launches to the public
tastylive was formed to change how you talk about finance

After selling our first brokerage firm, we still wanted to help retail traders realize their potential for success. Active traders made it clear that there was nowhere to go for sharp, fun, and actionable financial content. Our affiliate, tastylive, was launched as the first live network for active retail options traders. It is now an irreplaceable resource for both experienced and new independent traders.

  • ring 19tastytrade Australia launches to the public
  • badge 19tastytrade is listed on 2019 Benzinga Global Fintech Awards
  • badge 21tastytrade is named “Best Online Stock Broker 2021” in the 9th annual Investor’s Business Daily survey
  • ring 21tastytrade launches Crypto Trading
  • star 21IG Group and tastylive, Inc. join together in $1 billion landmark deal
Now we're building a new kind of brokerage for you, the active trader

The market can be a rough and random road to travel. Your brokerage is the last thing that should get in your way. We believe the firm itself is a crucial factor in your success. Our platform gives you the technology, tastylive gives you the know-how, and now our business structure gives you the environment you need to maximize profits and reward yourself more deeply than you ever thought possible.

  • badge 22tastytrade wins "Best Broker for Options" in 2022 Investopedia awards
  • person 22JJ Kinahan becomes Regional CEO for IG North America
  • badge 23tastytrade wins "Best Options Trading Platform" in 2023 Investopedia awards

tastytrade, Inc. (“tastytrade”) does not provide investment, tax, or legal advice. tastytrade’s website and brokerage services are not intended for persons of any jurisdiction where tastytrade is not authorized to do business or where such products and other services offered by the tastytrade would be contrary to the securities regulations, futures regulations or other local laws and regulations of that jurisdiction. Options involve risk and are not suitable for all investors as the special risks inherent to options trading may expose investors to potentially significant losses. Please read Characteristics and Risks of Standardized Options before deciding to invest in options.

Futures accounts are not protected by the Securities Investor Protection Corporation (SIPC). All customer futures accounts’ positions and cash balances are segregated by Apex Clearing Corporation. Futures and futures options trading is speculative and is not suitable for all investors. Please read the Futures & Exchange-Traded Options Risk Disclosure Statement prior to trading futures products.

Cryptocurrency transaction and custody services are powered by Zero Hash LLC and Zero Hash Liquidity Services LLC. Cryptocurrency assets are held and custodied by Zero Hash LLC, not tastytrade. Services may not be available in all states. Cryptocurrency assets are not subject to Federal Deposit Insurance Corporation (FDIC) or Securities Investor Protection Corporation (SIPC) coverage. Cryptocurrency trading is not suitable for all investors due to the number of risks involved. The value of any cryptocurrency, including digital assets pegged to fiat currency, commodities, or any other asset, may go to zero.

tastytrade, Inc. was formerly known as tastyworks, Inc.

Copyrights, logos, and trademarks are property of tastytrade, Inc. All rights reserved. tastytrade, Inc., member